Player retention and engagement are the cornerstones of a successful casino game. In fact, they’re central to any successful game or app. One of the ways to improve these two areas is through gamification techniques, of which there are many.

Understanding gamification

For those unsure what this is about, gamification is the integration of game mechanics into a non-game context. So, while this is a very popular tool at online casinos or in the casino games themselves, it’s also commonly used on language apps such as Duolingo, or fitness apps.

To find out more about how to implement these features, or make a game cross-platform, take a look at how companies like Pley can help.

Types of gamification features

There are many features that can be used for gamification purposes, with the aim of increasing motivation. For instance, many apps and sites have started to use point systems. By making specific actions, points can be earned. Accumulating points leads to progression through levels or unlocks additional rewards or features for greater playing motivation.

Along these lines, many apps will offer a levelling up or progression system. This shows players how far they have advanced as they play. New challenges can be unlocked, as can additional special features which help make playing continually unique and rewarding.